How to get your Purpose-Led Business Featured in the Press: Without Greenwashing
with Melissa Hobson
Melissa will be talking through getting your product or business featured in the press is a dream for many business owners and startup founders. The thought of pitching to journalists can be overwhelming and intimidating, in this session, Melissa will walk you through how to start approaching the press about your organisation: we'll cover how to decide which publications to approach, how to find the right journalist and what makes a great pitch. By the end of the session, you'll be armed with some 'homework' to get you going with your own PR!
02 - Learn what the journalists want
03 - Tailoring your pitch
OR JUST LISTEN
Melissa is a copywriter and PR consultant passionate about making a positive difference to our ocean, our planet and people’s lives. She's spent over 12 years helping companies and charities big and small (both in-house and agency side) get featured in the press and is also a published journalist.
“Lauren's whole approach to networking is a breath of fresh air and so refreshingly different to the fast paced pitching in other groups. At my first event I met a future client and went on to write her website content for her!.”
– SARAH DAVIS